Leadership

how to set bonus and commission rates for SDRs
Leadership
How to set bonus and commission rates for SaaS SDRs

Now that we’ve set the quota for SDRs, it’s time to talk about how to set their bonus and commission rates. Before we dive in, let’s define some terms: Commission:...

how to set commission rates for saas sales reps
Leadership, Product and Tools, Sales
How to set commission rates for SaaS salespeople

Now that we’ve set the quota for a salesperson, it’s time to talk about how to set commission rates. In the past, our CEO AJ Bruno wrote about his favorite...

worst sales compensation plan
Leadership
The worst sales compensation plan possible

We’re constantly thinking, talking, and writing about compensation plans (how to build one and which is our favorite for example)… In the ghastly spirit of Halloween, I wanted to write...

understanding SDRs
Leadership
Study overview: Bridging the gap to understanding your SDRs

Sales Development Reps (SDRs) play a key role in many B2B SaaS companies. They spearhead the efforts of generating leads and moving these leads through the top of the sales...

how to set a sales quota
Leadership
How to set a SaaS sales quota

In a previous post, I wrote about my experience setting Sales Development Rep (SDR) quotas while I was running an SDR organization. But not all sales quotas are created equal....

how to set a sales quota for an SDR
Leadership
How to set a sales quota for SaaS Sales Development Reps

As Director of Sales Development, I ran a team of 40 Sales Development Representatives (SDRs) for about three years at a Software as a Service (SaaS) company in Austin, Texas....

favorite sales books
Leadership, Sales
My favorite sales books

I hear the question “what’s your favorite sales book?” so often you’d think I would be tired of it, but that couldn’t be further from the truth. I can’t pick...

quotapath launch
Company, Leadership
Lessons learned: Takeaways from QuotaPath’s launch

It was 11:45 p.m. on July 31st and I was furiously jumping between slack channels as we worked through the final details in preparation for our launch the very next...

favorite sales compensation plan
Leadership
My Favorite Sales Compensation Plan

Update: Although this piece originally published in 2019, AJ has confirmed as of Dec. 9, 2021, that the following remains true today.  Given my experience leading and running sales teams...

traits of good sales reps
Leadership
Two traits that great sales reps share

I was having the same conversation with my managers each month when we got to our talent review meeting. Every month, we stacked ranked the team in three categories, “Outstanding,”...

what makes a good compensation plan?
Leadership
What makes a good sales compensation plan?

At least twice a week, I get asked about compensation plans: “What do you think of this?” “How can I get my team to buy into this plan?” “Have you...

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